Blog Concept

A blog is not just an ordinary website. It has its own special parameters and requirements.

In the course of this chapter, we’ll explore how to conceptualize a blog; about the main aspects you need to keep in mind when designing your blog.

Designing for Use

The most important question to ask yourself (probably when designing anything) is:

What is this thing used for? What shall it enable people to do?

In the case of a blog, the answer should not be running advertisements, selling stuff, or getting newsletter subscribers. Don't get me wrong: all of these are valid goals for a blog. But the answer to what a blog's most important job is should be a different one.

People come to your blog because they want to take in information. A world-changing idea, a well-founded argument, a funny story... whatever it is that your blog is about. But they're looking for content.

Therefore, your first and most important duty is to make it easy for people to read, ingest, and understand the content you publish.

How this should influence your blog's design will be the subject in part 2 of this course.

Giveaways. Cheat Sheets. eBooks. Discounts.
And great content from our blog!

About Us

As the makers of Tower, the best Git client for Mac and Windows, we help over 100,000 users in companies like Apple, Google, Amazon, Twitter, and Ebay get the most out of Git.

Just like with Tower, our mission with this platform is to help people become better professionals.

That's why we provide our guides, videos, and cheat sheets (about version control with Git and lots of other topics) for free.